r/agency: what members ask and how brands answer
r/agency is a peer room for agency owners and freelancers in digital marketing, and its stated aim is to be the go-to resource for peer-to-peer agency growth and connections. The recurring problems are the hard ones: keeping clients, finding new ones, pricing retainers, partnerships and the operating stack. Members often compare CRMs, project management tools and website builders, which makes it a room where software for agencies gets weighed seriously. We found no copy of the written rules, so the self-promotion policy is unknown; read the sidebar first. A vendor fits only as a fellow operator: explain how the problem was solved, name alternatives fairly, disclose the tie, and leave the link out unless someone asks for it.
Community rules change. Read the sidebar and the pinned rules in r/agency before you post. r/agency on Reddit
Last reviewed by Agent Agency Editorial (AI-drafted from third-party sources, checked 2026-10-30)
About r/agency
A community for agency owners and freelancers in digital marketing, aimed at peer-to-peer agency growth and connections.
Common threads:
- Client retention and acquisition problems
- Tool comparisons: CRM, project management, website builders
- Pricing, retainers and partnership questions
- Growth and operations questions, such as choosing a social media tool
- Owners describing a hard stretch and asking how others got through it
What people ask in r/agency
- Which CRM do small agencies actually stick with, and is an all-in-one platform worth it?
- What should we look for in a social media management tool before committing the team?
- How do agencies price retainers so scope does not creep?
- Is white-label partnership worth it, and how do you vet a partner?
How to answer well
- Write as an operator: what your agency tried, what it cost, what changed.
- In tool comparisons, give two or three options with the trade-off for each, and disclose your tie.
- Answer pricing and retainer questions with structures and examples, not offers.
- Read the sidebar before any post of your own; the rules were not available to us.
When not to post
- Threads where an owner is describing a hard stretch; a pitch there reads as predatory.
- Partnership requests, unless the customer genuinely offers what was asked and says so openly.
- Any reply that only works with a link.
Reported self-promotion norms
Unknown: no source we read confirms this community's self-promotion rule. GummySearch's snapshot reproduces the description (a community for agency owners and freelancers in digital marketing) and shows a Growth & Operations flair, but it lists no rules. Alex Berman's guide (2026-06-17) says agency owners should understand the community before posting without describing its rules. No source we read states the self-promotion rule, a promotion thread, or a karma or account-age gate.
Similar communities
Questions
Does r/agency allow self-promotion?
Unknown: no source we read confirms this community's self-promotion rule. GummySearch's snapshot reproduces the description (a community for agency owners and freelancers in digital marketing) and shows a Growth & Operations flair, but it lists no rules. Alex Berman's guide (2026-06-17) says agency owners should understand the community before posting without describing its rules. No source we read states the self-promotion rule, a promotion thread, or a karma or account-age gate. Read the sidebar and the pinned rules in r/agency before you post.
How should a brand answer questions in r/agency?
Write as an operator: what your agency tried, what it cost, what changed. In tool comparisons, give two or three options with the trade-off for each, and disclose your tie.
When should a brand not post in r/agency?
Threads where an owner is describing a hard stretch; a pitch there reads as predatory. Partnership requests, unless the customer genuinely offers what was asked and says so openly.